avalanche air bags

Avalanche Airbag Sales to Reach 132,400 Units in 2018, Equaling US$ 80 Mn in Revenues

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Global sales of avalanche airbags are likely to total 132,400 units by the end of 2018, up from 129,273 units in 2017. This will represent a market valuation in the excess of US$ 80 million, according to a research study by Fact.MR.

Gains will be driven by growing participation in skiing and snowboarding as recreational activities. Focus on safety measures and mainstream media coverage of avalanche mishaps is also driving adoption. According to Colorado Avalanche Information Center, 925 avalanche fatalities have been recorded in the US since 1950. In Europe, Austria has seen avalanche related fatalities toll rise to 37.

The study opines that avalanche airbags are increasingly gaining adoption as a safety equipment, however, challenges, especially uncertainties related to survival percentages is limiting growth.

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The market intelligence study has tracked avalanche airbag sales through specialty stores, modern trade channels, sports variety stores, direct-to-consumer, and third-party online channels.