Cannabis Infused Drinks Market Scope and Upcoming Opportunity Analysis till the end of 2029
Verfasser: ashwani_kailiya on Thursday, 9 January 2020Cannabis has become the buzz word in the beverage industry, and mainstream companies are already taking strides in the CBD- and/or THC-infused drinks landscape. According to a new study by Fact.MR, the global cannabis infused drinks sales will surpass US$ 200 Mn in 2019. While the legalization of marijuana in over 10 states of the U.S. sparked a wave of innovative product launches in the edibles space, the second wave of recreational marijuana legalization resulted in a lawful emergence and proliferation of cannabis infused beverages – alcoholic and non-alcoholic.
Beer companies have already infiltrated the cannabis industry, with leading brewers investing millions to leverage the first-mover advantage, meanwhile banking on their anticipation of a nationwide legalization of cannabis in the foreseeable future. The study finds that cannabis infused beer leads the way, accounting for nearly 70% sales of ‘alcoholic’ category. This is significant, as the ‘alcoholic’ category is estimated to hold nearly three-fourth shares of the cannabis infused drinks market. Leading brewers are focusing their efforts toward navigating the hazy path rules & regulation to deduce prospective opportune potential of cannabis-infused beer.